By engineers, for geniuses
blesbert is a watch brand with an innovative spirit founded by two engineers eager to create something different.
We are committed to technologies and high-value materials for those who appreciate innovation.
This way of thinking underpins our brand values such as differentiation, sophistication, and a willingness to always be one step ahead.
We design and manufacture watches with aerospace carbon fiber.
We are Francesc Robles and Sergi Gibert, two engineers specializing in industrial mechanics from Rovira i Virgili University (Tarragona, Spain), and innovation and watchmaking are the two things we love more than anything else.
Experience of +15 years managing a business unit specialized in carbon fiber. We worked for the main energy, nuclear and water cycle companies in our country, in addition to collaborating with different public bodies.
Overpricing is part of our everyday lives and watchmaking is no exception.
The reality is that innovation is dominated by the monopoly of the big brands, and high-value materials have been appropriated by luxury companies with a disproportionate market share.
This is mainly due to 3 reasons. The complexity of the manufacturing process, the limited number of units and the high sponsorship costs paid by a brand.
A classic example is carbon fiber.
Today, a watch with real carbon fiber can cost several thousand euros.
Its price in the luxury industry can be 5 to 10 times its value, and we know this very well because we are specialists working with this material.
This situation generates great controversy between the real value of the materials and the status or positioning of the brand.
We founded blesbert ® to reverse this situation and create a different concept with advanced technologies and high-value materials used in the aerospace sector.
Conferences, papers and awards.